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Press and News

Bang & Olufsen Launches BeoSound 5 Encore Digital Music System

Presenting a window to the world of digital music with patented playlist technology and convenient “plug and play” operation

Arlington Heights, IL — July 25, 2011 /PRNewswire/ — Bang & Olufsen, the worldwide provider of exclusive, custom made audio and video products, announces the arrival of its BeoSound 5 Encore – a digital music system that allows for easy navigation to one’s preferred digital music library, access to over 13,000 internet radio stations and a high quality listening experience featuring an award winning playlist technology, intuitive graphical user interface, and an interactive, convenient operation for the end user. BeoSound 5 Encore is the new addition to the BeoSound 5 digital audio family. It is Bang & Olufsen’s plug-n-play answer to a growing demand in the era of digital music, as it allows for easy access of one’s music library without a complicated navigation process. BeoSound 5 Encore acts as an all-consuming sound hub with content conveniently and instantly arranged by album, artist, track, or ‘favorites’ category. It can be used as a stand-alone audio system or in a multi-source/multi-room application.

“BeoSound 5 Encore represents the first step into the new digital world where both permanent and temporary devices constantly change,” states Zean Nielsen, President of Bang & Olufsen America, Inc. “We believe BeoSound 5 Encore acknowledges the different customer levels – in terms of familiarity with the digital music paradigm – and will appeal to both the technologically advanced and those that prefer a more simplistic way of interacting and navigating with ones preferred digital music library.”

A variety of sources and genres

BeoSound 5 Encore offers easy access to more than 13,000 internet radio stations from all over the world, and with every possible genre and language represented. The quality of the stations is monitored and constantly updated automatically by Bang & Olufsen.

In addition to internet radio, BeoSound 5 Encore can browse and play music from a plethora of sources; a connected hard disc, aNAS server, a computer, a USB stick or a handheld device. It supports music in lossless quality; therefore it is possible to enjoy the full qualities of one’s favorite music tracks.

BeoSound 5 Encore is an excellent and simple solution for those wanting to clean up the mess of a physical, CD-based music collection. Simply connect Encore to a pair of Bang & Olufsen speakers and the setup is complete. It can work as your primary music system connected to the internet (either wired or wirelessly) with access to internet radio and music on a server, or a USBconnected hard disc. Additionally, it can also act as an access point for your secondary music devices.

The customer can connect up to eight BeoSound 5 Encores to the same server, with the added benefit of being able to play different music content in different rooms at the same time. Resulting in less arguments with the family about what to listen to, and where. Everyone can simultaneously enjoy their favorite tunes in the comfort of their own room, be it internet radio or digital music files, and the music is still stored in one place.

Re-inventing the wheel

BeoSound 5 Encore conveniently presents a rich choice of content in a well-organized way, appealing to those who desire simplicity and easy access. Visually it proudly displays its design heritage from BeoSound 5 with a unique mixture of mechanical tactile elements and a strong graphical expression.

BeoSound 5 Encore features a 10.4” full graphical display and a magical wheel that easily scrolls through even the greatest of music collections at the spin of a finger. With a number of different options for wall, table or floor placement, BeoSound 5 Encore will easily fit into any home decor. Additionally, it has been specially designed with permanent sockets hidden for concealed and elegant cabling. Also, sockets for temporary devices such as USBsticks, portable players or headphones are easily accessible below the display.

Automatic playlist with a high IQ

The patented MOTS ‘More of the Same’ algorithm, is an award-winning Bang & Olufsen technology. It automatically captures the unique musical identity of a track and then builds a playlist of similar music – based on parameters such as sound, dynamics, and rhythmic aspects of a particular track.

Being the intelligent playlist of the future, MOTS automatically generates a playlist when the user accesses the content of a USBor WLAN/LAN connected device, leaving the end user with more time to rediscover the music collection, instead of manually having to select a number of tracks every time. It is a fast and convenient way to set the musical scene for any mood or setting, (i.e. a dinner party or a laid-back evening on the couch). Additionally, the customer can select a particular favorite playlist offered by MOTS, by simply saving the track initially selected, and then the customer can listen to the specific playlist whenever desired.

With the launch of BeoSound 5 Encore, Bang & Olufsen is now able to offer customers two different state-of-the-art digital audio solutions which – with their individual advantages – are designed to exceed the expectations of any discerning customer eager to take the next step into the world of digital music. BeoSound 5 Encore is available for purchase in all Bang & Olufsen showrooms in August 2011. It retails at $3350.00.

Bang & Olufsen was founded in Struer, Denmark, in 1925 by Peter Bang and Svend Olufsen, two innovative, young engineers devoted to high quality audio reproduction. Since then, the brand has become an icon of performance and design excellence through its long-standing craftsmanship tradition and the strongest possible commitment to high-tech research and development.

Still at the forefront of domestic technology, Bang & Olufsen has extended its comprehensive experience with integrated audio and video solutions for the home to other areas such as the hospitality and automotive industries in recent years. Consequently, its current product range epitomizes seamless media experiences in the home as well as in the car and on the move.

For more information on Bang & Olufsen, please visit www.bang-olufsen.com.

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