Clearity of sound, thick jacket, flexible, in-wall use, silver plating.

None

AWESOME wire! I got this tuff going through my attic and it sounds great. OURhouse.com doesn't carry this stuff anymore so I got it at PartsExpress for about 64$ per 50 feet. So I got $100 feet delivered next day delivery (expensive). This stuff is wired to my rears (JBL S36) and my center (JBL SCenter). My Mains I use the Monster Z1 stuff (Great stuff also!) If yer looking for top quality speaker cable without spending too much $$$, get this tuff...its great!

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Cheap wire I got with my last setup

Very good wire with design that makes sense. Conductors are rope laid (to reduce inductance - increases midrange clarity), high strand (less muddiness), high grade copper. Consider Monster and AR use parallel strands with lower grade copper (that's why the bass is so pronounced but muddy), and Kimber uses the same quality copper (only differece is they braid lower gauge wire to reduce inductance and rf noise). I personally braided 12gauge wire myself (it just looks nicer) and biwired - 30 minute investment. These cables are also silver plated, which theoretically gives a warmer sound - I'm not sure if there's any facts behind that, but it does seem to be true. I've had other budget cable and heard higher "fidelity" wire, but I'm certainly no expert. I am a physics student though, and i believe in the logic behind design. Carol Command, at a very similar price to Monster Original/AR pro (50ft 12gauge for under $45.00) brings me closer to "audiophile" cable technology at an acceptable (read: CHEAP) price. Of course cables ratings are completely subjective - but I'm comparing at cables in the price point. With the technology and sound considering price point = 5 stars.

High quality wire at a very low price compared to
other audiophile grade wire.

None

I needed some good wire for my MG 1.6's but didnt want
to spend 7$ per foot at my local dealer. The improvement
in performance was dramatic and immediate. Found it
at Partsexpress.com for about 64$ for 50ft roll. Less
than 1.50$ per foot. I also highly recomend some of
their gold plated bananna plugs.

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Monster Cable